by Jennifer Mauck | Mar 10, 2021 | Business Video Production
Video is the most influential tool in online marketing—and it’s staying power is strong. So strong, that Cisco Systems expects video marketing to represent 82% of consumer internet traffic in the U.S. in a few years. Video drives results, but what kind of video... 
by Jennifer Mauck | Mar 10, 2021 | Industry Insights
The yellow pages of the 21st century, a Google My Business Page (GMB) offers viable information about your business including location, operating hours, website, and online reviews. When optimized and updated consistently, it’s easier to find your business on Google... 
by Jennifer Mauck | Mar 9, 2021 | Video Reviews
Customer video reviews are one of the most powerful marketing tools to date. In a world where 88% of consumers trust online reviews as much as personal recommendations, it’s important to have customer reviews on all your online platforms. Reviews are evolving, and the... 
by Jennifer Mauck | Mar 5, 2021 | Industry Insights
The demand for residential construction is not as high in 2021—but that’s not due to lack of work. With new safety precautions due to Covid-19, high lumber costs, and a shortage of skilled and reliable sub-contractors, the waitlist for residential construction... 
by Hailey Clark | Mar 5, 2021 | Industry Insights
Midland, Texas native, Charlie Grimes, began working in the roofing industry in 1990. He worked his way up the ranks and founded his own company, Raintree Roofing, in 1994. It didn’t take long for Grimes to achieve success – his roofing company became accredited... by Hailey Clark | Feb 23, 2021 | Industry Insights
http://realreviewtube.com/wp-content/uploads/2021/02/RT_Paul_Laumer_SM_iwd.mp4 Imagine you’re one of 30 HVAC companies in your area. You’re a proud business owner who takes pride in their work – you have great customer service, competitive rates, and a... 
by Gregory Mee | Feb 23, 2021 | Industry Insights
As a Roofing Contractor, the goal of marketing and advertising is to build awareness around your company and to generate new leads. If you are new to marketing, this can be challenging. Because you need to focus most of your time on your business, don’t... 
by Hailey Clark | Feb 23, 2021 | Industry Insights
Business owners may say they experienced a significant slowdown or closure in 2020 and roofing is no exception. Contractors delayed commercial and large-scale projects due to COVID thus resulting in a decline for most building and maintenance industries. Despite these... 
by Hailey Clark | Feb 23, 2021 | Industry Insights
2020 was a year of uncertainties, but within the heating & air industry, there was consistent growth in revenues and technology. The impact of COVID-19 has put the Compound Average Growth Rate (CAGR) at a projected +4% mainly due to the increased installation of... 
by nextAdmin1 | Jan 29, 2021 | Industry Insights
If 2020 has taught us anything, it’s that the internet is here to stay. The ongoing pandemic has forced people inside, causing the country’s consumer base to search online for the best in the Roofing Industry. Although it was a volatile 2020, roofers have... 
